The NBN roll out has so far staked claim on a vast majority of the key Australian cities and regions connected. And with wireless NBN formats developing side by side, it has also gathered more regional, rural, remote, outback, and offshore locations. These are gradually being added to the growing number of outside areas that now belong to the fastest broadband network in the country.
We are beginning to see the effects of a nationwide broadband network that connects all these scattered remote communities into one, at least in the online realms. It has allowed for increased development of telecommunications, e-commerce, education, work, small business, and even tourism, as well as personal activities online in these areas.
Communities and businesses in these regions are more involved with online activities today, with visible growth particularly with small businesses, distance education, and telecommunications. Both Fixed Wireless and Satellite NBN are the future of these outside areas, bridging all territories across all of Australia connected to the NBN network.
Long Distance Education
Before, distance education was marked by slower speeds and intermittent lags and delays. The arrival of the Sky Muster Satellites pinpoints a significant change for online based education for remote areas backed by the power of the NBN.
Most of the online education activities before were facilitated through audio classes via radio at the School of Air. This is now being enhanced with real time clear cut video and audio from anywhere, (including video conferencing technology with better quality) and delivery for those with Sky Muster services that are already activated.
According to the NBN Digital Parenting Report, we currently have 75% percent of students using online education at home, 51% do research via videos / multimedia, with 49% viewing online tutorials as an aid to homework, while 45% use instant messaging to communicate and work with other students.
To date, coverage is now gradually being implemented at covered areas such as Queensland, Northern Territory, New South Wales, Western Australia, South Australia, and some parts of Victoria. This has been a major advantage for country classrooms, as well as home school applications and other rural and remote educational activities.
The Sky Muster™ Satellite Education Service would give way to educational needs of primary and secondary students, “to provide a second separate service for eligible distance education students. Currently, NBN plans to allow service providers to offer up to 50GB per month of data per student, up to 150GB per household with such services. The intention is to provide distance education students with their own data allowance that it is entirely separate to other home services.”
Distant area telecommunications: Connecting the Distance
The increasing number of regional, rural, remote, outback, and offshore locations being included in the NBN network mean better telecommunications in these regions. Before, most of these areas had zero signal presence to connect to the internet and make a simple call or SMS.
Today, bridges are being established to further decrease the distance of urban and regional Australia. These areas will receive the same level of performance and quality from the NBN equal to their urban peers. We have feedback from Better Internet for Regional, Rural and Remote Australia (BIRRR) to confirm these success stories that have benefitted from regional NBN.
NBN Co., has made it possible for instant contact from these otherwise distant outsider regions thanks to NBN’s 2 Satellites and wider Fixed Wireless NBN facilities that would directly service around 400,000 residences in the outside and outlying areas.
To date, we are in the increasing count of ready for service status premises being added to the network, with Fixed Wireless currently at 420,524, and Satellite NBN not far behind at 409, 524.
This has brought telecommunications conveniences to their locations at par with urban NBN services. And with NBN’s help, other fields have experienced benefits, especially businesses and long distance education.
Among other fields we expect to see parallel developments with the increased NBN presence and widening of their network coverage are modern telehealth services, tourism, better modern households and home systems (smart appliances, security), as well as increased sales of mobile devices and more business opportunities for retail service providers.
Rural and Regional Markets Open Up
Agriculture related and small to medium sized rural based businesses are the main beneficiaries of the NBN in revenue generation. Since telecommunications has greatly improved and widened in these areas, new markets have opened up to urban territories, and vice versa.
Due to increased NBN presence in these areas, it is now easier to open new markets via e-commerce and online advertising. Urban major cities and areas are also being opened to new markets, to their rural and regional counterparts.
In the recent Sky Muster Roadshow, the first beneficiaries were 300 NSW farmers at the New South Wales Farmer’s Association Annual Conference in Sydney. Recently, Tasmania also posted a 4.6% gain for retail sales after the NBN was launched in the region.
These recent developments are supported by a forecast of having 22 extra days more spent online, with these regional locations claiming a huge share. This is in line with the launch of the Sky Muster II satellite last October, which effectively strengthened Satellite NBN, wider Fixed Wireless NBN presence, and more new ready for service status premises registered from the rollout, and still increasing.
For one, the main advantage of these developments mean that business and trade will not be centralised in the major cities only. Both major cities and outside areas will have simultaneous development. Two, countryside revenue and advertising will also increase, and also introduce new products and services from them, also increasing production and employment opportunities.
The active participation of these communities is a key development to make use of all Australian territories and bridge many other communities that were never involved before into the main Australian business currents. From here, it is also predicted for rural advertising to see a huge boost. This is both for rural / regional based advertising to outside markets, as well as advertising from the major areas.